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The P-3 visa classification applies to artists who are are coming to US temporarily to perform, teach or coach as artists or entertainers, individually or as part of a group, under a program that is culturally unique.
Congress did not define the term “culturally unique,” leaving construction of that term to the expertise of the agency charged with adjudicating P-3 non-immigrant visa petitions. By regulation, the Immigration and Naturalization Service (now U.S. Citizenship and Immigration Services (“USCIS”), defined the term at 8 C.F.R. § 214.2(p)(3) (2012): “Culturally unique means a style of artistic expression, methodology, or medium which is unique to a particular country, nation, society, class, ethnicity, religion, tribe, or other group of persons”.
Alternatively, the petitioner may document that the alien’s or group’s performance is culturally unique by way of a broad range of possible evidence, including articles, reviews, other published materials, PR materials, prizes, ads, flyers about all of the upcoming events, contracts that detail the events, etc.
Letters from interested foreign governments (via their embassy cultural attachés or otherwise) can be most helpful.